News articles aren’t so different from writing other type of articles, because it’s well known that any informative piece must clearly and concisely present relevant information in a specific way, most of the time a limited word count being imposed. Even you’re starting your first blog or your first business of journalistic writing, composing the article for your news story can be intimidating at first glance. No way!
News articles are for readers NOT for Google!
There are situations when you already have an article and you need a new one with all information rewritten to get a higher Google rank, or you already did some research about a topic and you are ready to prepare a new “fresh” article presenting the information in a different way on a new channel, but we don’t talk about these. Of course, unfortunately these exceptions are flooding the internet because not most of the online news consumers can feel when the story is told just for rating.
This article is not for those of you who are doing your jobs in news industry. It’s for those of you who don’t have any ideea about how to write on a blog or on a comunity newspaper website.
As you maybe guessed it’s about choosing a topic, right? Mmm!
Choose a newsworthy event you would like present. Do some research on something that’s new and might interest your readers. Do you see? It’s about your readers. They will “consume” your articles. In some way they are your clients. If your are in the industry, you already know that the readears are staying with you when your subjects are unique and impactful.
Writing for a small community, it depends if your readers are all from the same region, because it’s a little difficult to touch worldwide events, even you talk about recent events. The same is when your readers are a large community all over the country or all the world.
So, choose the topic considering your readers. Yeah!
It’s well known that a simple article should generate large debates if you touch a sensible subject for your community. That’s why recents events are always hot subjects to talk about.
And a must for your article is to be well-structured and well written, having a credible source and knowing the topic very well. So, choose a topic, but know your readers. If your readers expects cancan or high-tech subjects at a certain level, do it at least the same. Knowing your readers will allow you to adjust the way you construct the pieces for your article.
Know your readers to get best results from your audience. They will follow your work and as you are doing a good job, writing professional articles, everything will be fine. But, at the moment your articles don’t hit the quality standard as usually, everything will go down. It’s enough to forget checking the facts, including names, dates, etc, or to include your opinion, positive or negative.
Respect your readers, to get respect!
Don’t forget to mention your sources, to be credible. You are not an agency. Quote everything you know that’s a citation. Relate everything as it was. Do not disturb the facts. You are the writer and the editor also. No one is upper you to censure your article. At any time one click and the article is submitted, and from there the online readers will be the judge.
If you relate for a professional agency or for the school website, it’s important to check your grammar. Any spelling or grammatical error would go down your professional level, your readers rateing you lower than your real level.
If you solved all of these and the quality of your articles is high enough to be mentioned by the large audience magazines or by forums, your next step is to think how you should do to present your articles. Any meal can be eaten, but with music it’s better!
Serve your articles with style!
A news article should be presented in different ways. And to be sure that your article create for your readers the impact you would expect, keep in mind that your article must be styled in an elegant way. Don’t bother readers with ugly and old styles, just to relate the facts because the style doesn’t matter. It really matters.
About style, the most important things which can help a well written article are the title and featured image. Yes, the title and the featured image. What’s featured image? That image directly related to the article. That’s the image that best describes the article.
Featured image captures tons of emotions inside. And your readers’ attention also!
Don’t fake your articles with featured images taken from unrelated events or from free sources. They will make your article to show as an ordinary article.
Try to present and to organize your articles in a way that would enjoy your readers. Take a look at the VeVe WordPress Theme to see how you can combine your content with an elegant and clean design, an ArtoCreative creation.
Think about a news article with an image taken free from Unsplash. It’s good, Unsplash services are extraordinary, but think about other hundreds of people who use the same fantastic image for their articles. That sounds not so good!
That’s why you have to pay for your images, to be unique, or better, try to take your images.
Go and take interviews and make some photos. Today it’s easier than ever. You don’t need a television car for satellite transmission. A phone with a good camera is almost enough to do your job.
The title is the hook for readers!
A great title can hooks a lot of readers, but they will be disappointed if the article will not reflect entirely the title. Be sure about that! Next time maybe you are lucky again, but you wouldn’t want to know that at least one of your readers will say good bye to your blog.
Choose a short and expressive title. It’s enough. Use a good quality and unique featured image, and half of your presentation is done. For the rest just use a well designed online presentation and here you can see how VeVe Demo Magazine looks. It covers almost every usual situation to combine title and featured image.
- Know and respect your readers. They will respect you too.
- Write for readers, not for Google robots. If your readers are with you, the robots are smart enough to know that and will reward you with more readers.
- Style your articles. VeVe Theme and other wordpress themes can do this job, just give them a chance. A wordpress theme is not a fortune, but it can get you a fortune.
- Don’t disappoint readers with inadequate titles or images.
More about these in a new article! 🙂